Privacy Policy
Last updated: February 26, 2026
Urban Pet ("we", "us", or "our") operates in Hong Kong and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and make purchases from us, in accordance with Hong Kong's Personal Data (Privacy) Ordinance (Cap. 486) ("PDPO").
1. Information We Collect
Personal Information
When you create an account, make a purchase, or interact with our services, we may collect:
- Name and contact information (email address, phone number, delivery address)
- Account credentials (username, password)
- Payment information (processed securely through our payment providers)
- Pet information (name, breed, age, health needs) for personalized recommendations
- Order history and preferences
- Communication preferences
Automatically Collected Information
- Device information (IP address, browser type, operating system)
- Usage data (pages visited, time spent, clicks)
- Cookies and similar tracking technologies
Community Content
Photos and content you voluntarily share on our Paw-parazzi Wall or community features.
2. How We Use Your Information
We use your personal data for the following purposes:
- Process and fulfill your orders
- Provide personalized pet food recommendations based on your pet's profile
- Communicate with you about orders, delivery updates, and customer service
- Send promotional materials and marketing communications (with your consent)
- Improve our website, products, and services
- Prevent fraud and ensure security
- Comply with legal obligations
- Administer our community features and Paw-parazzi Wall
3. Information Sharing and Disclosure
We do not sell your personal information. We may share your data with:
Service Providers
Third-party vendors who assist us with payment processing, delivery services (SF Express), email communications, website hosting, and analytics.
Legal Requirements
When required by law, court order, or governmental authority in Hong Kong.
Business Transfers
In connection with any merger, sale of company assets, or acquisition.
4. Your Rights Under PDPO
Under Hong Kong's Personal Data (Privacy) Ordinance, you have the right to:
- Request access to your personal data
- Request correction of inaccurate or incomplete data
- Withdraw consent for direct marketing
- Request deletion of your account and associated data
- Object to certain uses of your personal data
To exercise these rights, please contact us at support@urbanpet.hk
5. Data Security
We implement appropriate technical and organizational security measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, no internet transmission is completely secure, and we cannot guarantee absolute security.
6. Cookies
We use cookies and similar technologies to enhance your browsing experience, analyze site traffic, and personalize content. You can control cookie preferences through your browser settings, though this may affect site functionality.
7. Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. When data is no longer needed, it will be securely deleted or anonymized.
8. Children's Privacy
Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected data from a child, please contact us immediately.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.
10. Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:
Urban Pet
Email: support@urbanpet.hk
We will respond to your inquiry within 40 days as required by the PDPO.
